Did you hear?! The NEW Ariel Dooney and Bourke collection is making a major SPLASH in Disney Springs.
While we’ve already shared a sneak peek, the collection officially released TODAY and it’s too magical to handle!
The new Ariel-inspired collection includes some of our most beloved Disney pals like Flounder (our fav guppy) and Sebastian. This collection features three bags, a tote, a crossbody, and a satchel.
The tote has stollen our voice as it covered with a STUNNING sketch of Ariel.
We love the ombre of pastel colors and the detailing on Ariel’s tail.
You can get the tote for $268.
The crossbody and the satchel have the same print that is found on the bottom of the tote.
This print is covered in smaller sketches of Ariel, Sebastian, Flounder, bubbles, seashells, a dinglehopper, and more! It really makes us feel like we’ve gone “under the sea.”
The satchel is $298.
The crossbody, which is the smallest of the three, is also covered in the magical print.
You can purchase the crossbody for $228.
We love how each bag comes with a tag complete with Ariel’s iconic signature. Are you signing your voice away to take home these NEW bags?
You can find the NEW Ariel Dooney and Bourke collection at Ever After Jewelry and Co. in Disney Springs. And we hope that it will swim into a few more locations around the parks soon.
Join the DFB Newsletter to get all the breaking news right in your inbox! Click here to Subscribe!
WE KNOW DISNEY.
YOU CAN, TOO.
Oh boy, planning a Disney trip can be quite the adventure, and we totally get it! But fear not, dear friends, we compiled EVERYTHING you need (and the things to avoid!) to plan the ULTIMATE Disney vacation.
Whether you're a rookie or a seasoned pro, our insider tips and tricks will have you exploring the parks like never before. So come along with us, and get planning your most magical vacation ever!
What do you think of the new collection? Let us know in the comments below!










Our handy (and portable!) ebook guides make sure you get the best deals and can plan a vacation of a lifetime.

TRENDING NOW
We finally have an opening date for the new expansion of Kynren in England!
This week was BIG for Disney sneak peeks and previews!
Could another Indiana Jones themed project be coming to Hollywood Studios?
A big closure is coming at the beginning of the year.
Two new character meet and greets have arrived in Hollywood Studios!
If you’re planning a Disney vacation soon, these are the Amazon finds can completely change...
EPCOT is seeing five changes in June this year and if you are heading to...
Some new Loungeflys have just dropped!
Looking for the perfect new cup for the 4th of July? Check out these new...
We made a FREE printable guide to every Disney World hotel, including our favorites, the...
We tried six snacks around the Disney World resort!
Disney Vacation Club Members have some BIG new perks and discounts for 2026, but not...
Disney's Fourth of July fireworks just got easier to watch!
It's now been reported that Disney paid a $56,000 fine for changes made to Autopia...
We're trying out a new version of an OLD Disney World snack!
TSA PreCheck users need to keep these rules in mind when gearing up to fly.
Will Disney World actually be empty this summer?
Disney has dropped some MAJOR announcements about Rock 'n' Rollercoaster Starring The Muppets!
An ALL-NEW Exhibit themed to Steven Spielberg has opened at Universal Orlando!
Time to run to Target!